7 Ways to Make Writing Easier

Guest post:

 By Ben Settle


A few weeks ago, I received an interesting comment from someone who wanted to hire me to write an ad, and one of the things she said was I make writing seem "effortless." Which I found kind of ironic.

Why?

Because the reality is I don't find writing effortless at all. I find it extremely hard. I actually HATE writing. In fact, to quote the late, great copywriter Sir Gary of Halbert: "Writing sucks!"

But... since it pays the bills I do it anyway. And thank God there ARE ways to make it easier (and even fun). Below are just a few of these ways...

1. Write every day

Hey, it may sound corny, but it really is true the more you do something, the easier and more "routine" it gets.

2. Write like you talk

If you can talk, you can write. I know of one person who writes entire BOOKS just by reading into a recorder while driving around and then transcribing it.

3. Don't try to impress anyone

Forget pleasing other writers or copywriters or whatever. Say what needs saying and let the chips fall wherever they may. Yes... some people WILL whine and complain. Might as well expect it. But most will love you for it and even become your biggest fans.

4. Be "real"

Be YOU and not a warmed-over version of someone else. Frankly, it makes writing easier, faster and more persuasive.

5. Keep it pithy

When in doubt... snip it out.

6. Tell stories

This is the EASIEST way to write. It's also the easiest way for people to remember your message. Even memory training experts teach putting everything in story format because it makes it easier for peoples' brains to remember and "process" information.

7. Respect peoples' time

This is a biggie. One reason ads, emails, blogs, etc are ignored is because people are too busy to be bothered reading them. And if you simply respect your readers' time (like for example, by being pithy), they'll be FAR more likely to hear you out (and, yes, buy). Anyway, those are some "tried and true" ideas for making writing a lot easier.

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For more ways to make writing easier check out the free tips at: http://bensettle.com

A New Writing Article and a Product Review

This is just a quick note to let you know that I have recently added a new article to my website at RuthIsWriting.com and a new review of a writing product.

The article is called "Are You A Writer? Assessment Test."

So I guess you could say it's not actually an article but more of a really short assessment test.

You can find the article at http://ruthiswriting.com/articles/2016/assessment.html.

I also wrote a review of the Nitrofocus MP3 program offered by Inspire3.

I don't always go a bundle on these types of products but this one is really good.

And one of the best things about it is that you don't have to take time out of your busy day to listen to it. You just put on your  headphones and get on with your writing (or any other task you have to do) while you listen.

And you can download a free 15 minute demo to try it out for yourself.

I started with the demo and put it on a loop to repeat to an hour and it worked really well.

You can read my review called "Nitrofocus: "Get More Done in Less Time" at http://ruthiswriting.com/reviews/nitrofocus.html.

Sit back and enjoy them both.

Say No Not Yes To Be More Productive

We've all heard that in order to get more done you need to say no to requests from other people or no to things that aren't urgent.

But that's not the only type of no that you should be saying.

If you have a lot to do and you feel overwhelmed, here is a simple way to eliminate the unessential.

Look at everything that you have to do.

If it's more than you can do, or more than you want to do, take this next step.

Usually when we feel overwhelmed with how much we have to do, we look at what is the most important thing on our list or which is the most urgent.

But forget that.

Instead, look at your list and ask yourself which do you want to say no to?

Then ask yourself why?

This simple step will give you more clarity on future decisions and helps you to easily eliminate the unnecessary.

Just ask yourself "What is essential?"

Then eliminate the rest.

This works so well it will blow your mind and free you up to do what is most important to you.

But I didn't think of it myself.

I learned it from reading Essentialism: The Disciplined Pursuit of Less by Greg McKeown.